Via together-design

# PREAMBLE #

#Milan Design Week 2021#

The 59th Milan Design Week 2021, which has been postponed for one and a half years due to the COVID-19 pandemic, officially started in September. As a top trendy feast for fashion home decor lovers around the world, the show a total of four big exhibition areas, separately from 22 different countries invited 170 home decor projects, gathered thousands of global household products, 400+ A-lister brands, and a number of master independent designers and related design institutes, within the exhibition hall that covers nearly 70000 square meters to offer wonderful masterpieces. Without further ado, let's enjoy it!

The exhibition is curated by Stefano Boeri, president of Milano Triennale Museum and renowned architect. With Salone Milano as the theme, it brings a fantastic event about creative design, environmental sustainability, and cultural innovation to the global audience.

01 BRANDS in Milan Design Week

A CHANGING WORLD

Armani draws inspiration from nature, expands imagination space, and integrates itself into interior design. New furniture is equipped with reasonable space composition based on individual, family and work needs.

METAMORPHOSIS

During Milan Design Week, Bulgari invited four international artists to present their innovative poetic exhibitions for the Bulgari brand at the Museum of Modern Art (GAM).

Alla Pelota

Perelman, who has worked with Hermes for eight years, arranged the exhibition space in the shape of five football fields.

Home decors also include a variety of finished enamel ceramic cutlery and backrest sofas, which strike a subtle balance between blending multiple pigments and an object's primordial nature.

Louis XVI chair

Dior invited 17 designers for innovative cooperation for the "Medallion" chair exhibition.

The MAD design team used monochrome 3D printing technology to reimagine the chair with the future technology style and then fused it. The barb shape was presented on the chair's back to achieve a strong visual impact of the future feeling of time traveling.

Gucci

A pop-up stationery shop created by artist Michele for Gucci Cartoleria.

ARTEMIDE

A space journey of light and shadow with the future style created by the famous Italian architect Mario Cucinella for Artemide.

In outdoors, launching "IL Mondo di Ernesto," the main outdoor installation. It consists of 101 recyclable materials made into cards to form modular art installations, and tiles are added to cross them to create a giant tower art, hoping to interpret the role of light through this creativity.

BLACK LIGHTS

Valextra teamed up with renowned British designer Tom Dixon to create the Black Lights installation.

This avant-garde art installation is composed of 10 large LED lights. Through the visual experience of light and shadow spots, light and dark are strongly compared with traditional Italian painting techniques to present a three-dimensional light and shadow effect.

PROTOTYPE RESEARCH_SERIES5

The installation by KenTonioYamamoto and Nina Heydorn showcases Stone Island's unique hand-flocking process.

CASSINA

Cassina, an established furniture company, invited designer Urquiola to present the debut of its new Cassina Pro through three scenes: living room, bedroom and outdoor.

02 FURNITURE in Milan Design Week

# Rick Owens #

Rick Owens, curated by GaleriePhilia Gallery, is full of rough, clean, and simple Italian childishness. Most worthy of appreciation are the works of eight outstanding young designers on display.

# QUOBUS #

The modular boxes of different colors can be freely combined into different storage racks, curated by Marc Newson, a famous British industrial designer. The colored flexible steel plates are linked by brass screws, which are full of curiosity for DIY.

# Versace Home #

The creative collaboration between the award-winning architect and furniture designer duo Roberto Palomba and Ludovica Serafini at Versace. Donatella Versace, the new collection combines silk, metal, marble, and pure gem tones with Versace's signature motifs and patterns.

# Bethan Laura Wood#

A happy home decor created by the British London designer Bethan Laura Wood with a cheerful personality. She has always been interested in jewelry and insects, so you can see exaggerated and delicate elements in her works, as well.

# I'll be your mirror #

H+O Via Solferino, designed by Roberta Savelli, considers the balance of materials, colors, and textures to present meaning in space and time, urging us to think and appreciate.

# Molteni&C |Dada #

Designed by renowned architect Vincent Van Duysen, the design combines the shape of modern movement and rationality with a sophisticated environment and a soft and warm atmosphere. It pays tribute to Ignazio Gardella and Carlo Scarpa, two masters he admires most.

03 INDOOR in Milan Design Week

# A'mare #

As a regular of Milan Exhibitions, Foggini has been active in Milan Exhibitions since 2005. In Milan Design Week, A'mare is still made of his best pure methacrylate material, a table chair with beautiful turquoise color. It's light and clear appearance as well as very strong, which is very attractive!

# Night Tales #

Black and white laminate and painted metal structure from Masanori Umeda, with Japanese tatami mat, colorful silk pillows and LED lamp belt lighting base, as well as Medusa table, ice cream lampshade combined with Japanese traditional aesthetics and Western taste perfect craft, bring eccentric beauty into full play!

# Zaxa Chair#

With its striking plumage and wide proportions, the Zaza is not your typical chair. Whimsical to nature, seemingly delicate leaves wrapped in microfibers not only provide soft and ample support but also provide a dramatic backdrop for any space.

# Babylon Rac #

Italian designer Apada, in collaboration with Visionnaire, created a unique "Babylon Rac", which was upgraded and innovated from the traditional sofa, combined with the design of the reading lamp and coffee table, to enhance the vitality and functionality of the product. M2atelier's capsule collection, Caprice, can be on display outdoors. It is waterproof and environmentally friendly.

# Cappellini #

Inspired by Gianni Rodari: Axo doll, Elena Salis Aro designed the children's room. It told the story of a funny doll assembled with various Cappellini fabrics and acquired a new meaning, expressing the innocence and cuteness of childness.

△ Boffi's Xila kitchen system

△ Oasi by Aran Cucine

△ Brutalist by Flair

04 ARTWORKS in Milan Design Week

# SUPER PRATONE #

Located in the Plaza Galleria Vittorio Emanuele, the classic Super Pratone installation was created by Italian furniture company Gufram, which is exactly 50 years old since it was designed by Ceretti, Derossi and Rosso in 1971. It has been welcomed by people for years.

Super Pratone by Gufram, Piazza San Fedele.

# Autumn Blossom #

Designed by Post Home and created by paper artist Monica Dal Molin using Incartesimi eco-friendly paper, the giant blooming rose is a symbol of Post's indomitable spirit against The Times.

#Free seabirds#

The seabirds are made of metal profiles made by Eurostands and covered with LED strips provided by Ledvance that glow at night, symbolizing the power of dreams shining!

The art installation, located next to the building of the Museum of the University of Milano, is endearing and cute.

#Bamboo#

Renowned architect Kengo Kuma has teamed up with Chinese smart device manufacturer OPPO to create an art installation called Bamboo (竹) Ring, which is woven together with a ring made of Bamboo and carbon fiber. Overlapping ever-changing soundscapes that incorporate Japanese violinists and Musicity's musical compositions will turn the installation into a large speaker, creating a percussive effect within a bamboo forest. After the extension art is formed by using bamboo ring modeling, encouraging people to explore the relationship between man-made materials.

When I design architecture, I'm interested in designing the rhythm and the tone rather than the silhouette, and contemporary music gives us many lessons about how to create new rhythms and tones in architecture. This pavilion is one of the explorations into the new rhythms and tones in architecture combining visual and acoustic experiences of the visitors. – Kengo Kuma

#Inganni #

There is also a piece by Gunilla Zamboni and De Rerum Natura for Visionnaire: the former military district of Inganni. Alluding to buildings invaded by the 1930s by the urban forest that hosted Alcova this year, a group exhibition curated by Joseph Grima and Valentina Ciuffi.

#Archivio UniFor #

A showroom from designer Ron Gilad for UniFor, referencing Parigi's armchairs, Cartesio's bookcases, the museum's chairs and other architectural furniture, combining surrealist prophecy with his architectural project installations, UniFor's bold creativity allows people to open the valves of old memories. This memory deserves to be remembered!

#Be Water #

Be Water Cozzi pool by Maurizio Cattelan and Pierpaolo Ferrari, founders of Toiletpaper, has a beautiful red-lipped face surrounded by Water. The color of the blue water and the color of the swimming pool form a clever echo, conveying the harmonious and friendly picture of human and nature.

# Cartoframma Bianco #

Daniele Papuli is an artist who creates with paper. Titled Cartoframma Bianco, he made the installation using 42,000 strips of environmentally friendly paper recycled from the printing process.

# Art Nouveau style of Marcin Rusak #

Conceived by Polish artist Marcin Rusak, the new art aesthetic of "Unnatural Practice" from Ordet is based on a patchwork of metal and resin-covered plants that sprout new shoots out of the faded skin, symbolizing the cycle of biological growth.

"When the world stops, the dynamic process of research and creation is transformed into a process of slow and controlled growth, a prosperous environment full of endless possibilities." - Marcin Rusak

# Transsensorial Gateway #

The supersensory Network designed by NOA * architects creates a light and sound retro landscape through light beams. LED unit lighting uses anti-glare technology, and 34 stainless steel crown mirrors amplify the entire space experience, combining the movement of light and sound to form a dialogue between people and space.

05 OUTDOOR in Milan Design Week

# Antlers lamp #

Table Deer designed by Sherwood, the antlers are made into chandeliers, accompanied by luxurious crystal beads and many similar shapes, perfect for outdoor settings.

# Sparkler #

Milan-based Japanese designer Kensaku Oshiro has created a range of portable and rechargeable lanterns that come in a variety of shapes and sizes (including table, floor and standing), all with functional horseshoe-shaped handles that take you back in time to childhood memories of carrying a lantern.

# Trampoline #

An outdoor furniture product from Cassina, the Trampoline collection by Patricia Urquiola blends geometric and floral cushion patterns to create an inviting outdoor atmosphere.

# Inno al sole #

A hymn to the sun organized by Giorgio Galotti and Carlo Pratis from Mandalaki, the large neon Spazio Amato opens and towers over the natural oasis, creating the same light as the sunset glow.

All images via Google

After the end of the design week, there will also be 14 small exhibitions around the exhibition that will continue to be held here, and you can continuous attention to the show.

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